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14 first published car models appeared at the exhibition; Localization strategy speeded up again
Brand new BMW X3 made by Shenyang debuted at Beijing auto exhibition
source: Shenyang Daily   2018-05-03 13:45

BMW iX3 concept car was first published all over the world and will be put into volume production;BMWi Vision Dynamics whose all electric range can reach 600km was first published in Asia. Localization strategy speeded up again;The brand new 6th domestically made BMW X3 debuted. Large luxury cars, high-end new energy vehicles and model X were published at the exhibition... On 2018 the 15th Beijing International Auto Exhibition, BMW Group appeared with its 14 first published car models, which is the most powerful lineup ever, and showed its determination in shaping the traveling mode in the future and the constant investment to Shenyang who it attaches great importance to.

The powerful lineup of the exhibits showed on this year's car exhibition showed that BMW Group is guided by the brand new "Strategy No.1", constantly enhanced and improved its competitiveness in large luxury cars, high-performing cars, luxury SAV and high-end new energy vehicles. Besides, BMW Group will take automation, digitization, electrification, sharing/ servitization as the long-term development direction. It showed its abundant new energy products and service and the innovative intelligent interconnection experience.Harald Kruger, president of BMW Group, cut the ribbon at the exhibition for the first global publish of BMW iX3 concept car.This type of car will be equipped with the 5th revolutionary electrical drive system, which opened the path for BMW iNext in technology;It's all electric range can reach 400km and will be put into volume production in 2020.7 types of electrical vehicles were shown on this year's Beijing car exhibition, which wrote a new chapter in electrification.Jochen Goller, CEO and president of BMW Group China, cut the ribbon at the exhibition for the first publish of BMW X3 in China.The brand new BMW X3 highly integrated the demand of Chinese market from the beginning of the research. It's dynamic design, luxury feeling, intelligent interconnection, fun of operation and comprehensive quality have all been upgraded. It redefined the concept of medium size luxury SUV before. BMW Group is entering a new stage of localization in China.The other new BMW 2 Series station wagon produced in Shenyang debuted in Asia.

Editor: zfw05